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Majority of Photofinishers Find Digital Camera Customers Generating the Same or More Revenue than Film Customers

(Weymouth, MA) ... InfoTrends’ latest study of photofinishers shows that approximately 80% of consumer photofinishers offer at least one digital print service, be it through a digital minilab, photo kiosk, digital printer, or overnight through a central lab. Most consumer photofinishers realize they must offer digital camera users at least some level of digital print service to remain competitive in this industry. Digital camera sales are expected to nearly replace film camera sales by 2008 and photofinishers are preparing themselves to service these customers.

In fact, 71% of photofinishers have plans to purchase or replace a photo kiosk in the next few years, and 85% of photofinishers expect to install or replace a digital minilab at some point in the future.

“The industry is still evolving as digital cameras enter the mass market, memory cards become less expensive, and camera phones augment the number of digital photos taken,” says Kerry Flatley, a Senior Research Analyst at InfoTrends. “All of these factors could potentially increase the likelihood that digital camera users will print more of their photos. Increasing education among consumers about their ability to print digital camera photos in retail stores could also bring digital camera users into stores for prints.”

InfoTrends’ new report entitled 2004 Retail Photofinishers End-User Survey is available immediately. This 42-page study of independent photofinishers and camera stores is accompanied by two sets of 130-page data tabulations. The report examines issues including demographics, penetration, brand and feature preferences, average number of prints, and plans to offer new services. It also discusses non-users’ plans to install minilabs and kiosks in the future.

About InfoTrends
InfoTrends is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industries. InfoTrends provides research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information is available on the Web at

infotrends-rgi.com.

CONTACT: Matt O'Keefe, InfoTrends tel. , fax , , Weymouth, MA 02189,

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